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Strategy

Most growth businesses do not have a strategy problem so much as a strategic clarity problem. Everyone is busy, but not everyone is busy on the few things that will move the company forward this quarter and this year. Strategy, done well, is the discipline of deciding what you will not do, writing the rest down on a single page, and then checking against it every ninety days.

This section collects our articles on building and keeping a strategy that the whole leadership team can see, understand and act on. They draw on the Scaling Up and Rockefeller Habits methodologies that we have used with hundreds of companies, but they are written for leaders of UK scale-ups rather than for strategists.

Running the planning process. Why have a strategic planning meeting? is the place to start if your planning days have become status updates. It explains what a good session produces and who needs to be in the room. How to focus on growth initiatives tackles the problem that follows: protecting time for the projects that matter once the plan is agreed.

The one page strategic plan. The one page strategic plan is the tool at the centre of our work. It puts core values, purpose, long-term targets, annual goals and quarterly priorities on one sheet so that nobody in the business can be unclear about what matters. If you have never seen one, read that first.

Long-term vision. A ten to twenty-five year goal is what gives the quarterly plan its direction. The pitfalls to avoid when developing your BHAG covers the common mistakes, and game-changing BHAGs that drive strategy and team alignment shows what a good one looks like in practice.

Measuring what matters. Strategy without numbers is a wish. Harnessing the power of KPIs and OKRs explains how the two frameworks differ, when to use each, and how to keep the scorecard short enough that people actually look at it.

Strategy under pressure. Navigating business cycles and the common mistakes leaders make when developing a business strategy are useful reads when conditions change faster than the plan.

Thinking strategically as a team. Strategy is not the MD's job alone. How to get everyone in your company thinking strategically and from planning to strategy look at how to spread that thinking through the business, while how scenario planning drives growth in uncertain times offers a practical way to prepare for more than one future.

Browse the latest articles below, or move across to our leadership, team and implementation sections. When you are ready to put a strategy in place with your own leadership team, our facilitated scale-up workshops and intensive VIP days are built around exactly this process.

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Common mistakes in fast-growing businesses

In rapidly scaling businesses, growth can be exhilarating, but it can also lead to significant mistakes.

Avoiding Strategy Pitfalls: Building Alignment for Business Growth

In the realm of business strategy development, the quest for innovation and transformation often unfolds like an exhilarating journey. Who wouldn’t relish the opportunity to engage their creative faculties and endeavour to reshape the world?

Where were you on June 5th, 2023?

On Monday, June 5th, the world underwent a profound and transformative change that went largely unnoticed by the majority of people.

How to develop your competitive advantage….

According to a study conducted by McKinsey & Co., 47% of global executives surveyed do not believe that their organisation’s strategies effectively create an advantage over competitors.

How to create a competitive advantage and keep it…

In the current highly competitive market, businesses are striving to gain an edge over their competitors, but with potential customers becoming more knowledgeable, it is becoming increasingly challenging.

How To Thrive In A Mega-Competitive Environment

To achieve your business goals, it’s essential to have a valuable product or service and the operational capacity to supply and distribute it.

How marketers must adapt in turbulent times

Even the most experienced marketing teams can find it difficult to navigate through unpredictable and ever-changing economic situations.

How to protect your brand as you scale….

As a business owner, you’ve worked hard to build your brand and understand the critical value of instant brand recognition and leadership.

How to manage risk as you scale….

Risk-taking is an inherent aspect of business, and the key to effectively managing it is to strike a balance between potential gains and losses.

The common mistakes leaders make when developing a business strategy

Having run strategy sessions for businesses of all types and sizes, from early-stage startups to high growth companies, I have come to realise that creating a solid and effective strategic planning process is challenging, and few companies get it right.

How Chat GPT can help your business grow….

Over the last month I have spent alot of time with clients looking at Chat GPT and how it has started to revolutionize businesses.

How to reach customers despite a recession…

A recessionary environment can be a make or break a business. Note, some of today’s most successful companies were founded during recessions, such as Google, Disney, Uber and Air B & B.

How to plan for 2023…

How can any business go through a 2023 planning process when there is so much uncertainty due to the ongoing Ukraine war, economic crisis, climate change, etc ?

7 Tips for business leaders considering an acquisition or merger offer…

It may seem like an exciting proposition if your business is being approached about a potential acquisition.

How to massively improve the value of your business….

If you own a business, you’ll know what a tough but rewarding experience it is.

How to build a more resilient business model

In time of rising uncertainty, it is more important than ever that your business is built on a model that is both adaptable and resilient.

Do you have a strategic thinking team?

Being a Scale Up certified coach I often refer my clients to Verne Harnish’s book Scaling Up, for insights and great business tools.

How to find a business purpose that inspires you and your team

Today more than ever, the evidence is clear that businesses need to find and communicate a purpose beyond making a profit to ensure both customer and employee engagement whilst driving results.

How Scale Up businesses are getting ready for a recession…..

I continue to read the headlines in today’s media, which should come with a government health warning. Stories included high inflation and interest rate rises, the war in Ukraine, record-high hospital waiting lists and UK strikes

Is your growth strategy actually helping you grow?

Growth should be a priority within the first 5 to 10 years of a business. After all It is what drives profit and makes you competitive with similar businesses in your industry.

How to develop your strategic thinking skills…..

Strategic thinking skills are, from my experience, among the most highly desired leadership skills. Why?

Is your strategy achievable?

Everyone I meet has problems. We all have things that don’t go as planned or have challenges which catch us off guard.

The Pitfalls to Avoid When Developing Your BHAG

A key part of your long-term strategy is what Jim Collins defines as your Big Hairy Audacious Goal (BHAG) – a 10-25 year visionary stretch goal.

The changes business needs to be ready for in 2022

Over the past two years, the business landscape has changed dramatically because of the pandemic.