Gaining Customer Insights
March 18, 2012
One of the key inputs into developing your strategy are your customers. However customers, in general, do not like written surveys. As a result, I
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One of the key inputs into developing your strategy are your customers. However customers, in general, do not like written surveys. As a result, I
Constructive debate and difference of opinion canhelp lead to significant breakthroughs. In the world of corporate correctnesswe are all living in, this should be highly
Strategy seems to have fallen on hard times. A long list of commentators, psychologists, authors, and consultants argue that company culture is a greater determinant
Have you ever sat down, closed your eyes, and really looked at yourself or your product through another person’s eyes? Have you, in your mind,
More and more it appears true that the only way businesses today, whether large or small, are going to survive and thrive is through accelerated
>How well do you know your competition? Not just the one competitor nearby, but all of them? How much time do you spend gathering information
How did something as simple as the iPod dominate the market? Steve Jobs, the CEO of Apple and creator of the iPod, really got back
1. Do what you love 2. Put a dent in the universe – have a big vision 3. Kick-start your brain – use creativity and
>Strategic Planning is the most important function of a CEO or business owner. It identifies where a company wants to be at a defined point
Do you ever wonder why you are struggling to achieve sustained success while your competition is thriving in this economy? Do you make excuses and
